Protein, which has been called the ‘next super nutrient’, is expected to continue to play a key role in functional food and beverage new product development for the foreseeable future. This webinar presented by Fonterra will outline why products with protein claims are moving mainstream, differing perceptions of protein across countries, key benefits that consumers and product developers get from using dairy protein, promising categories opportunities and the technical challenges associated with protein fortification.
Brian Watson Watson
GM Nutrition Platform
Roger Schwarzenbach Schwarzenbach
Global Research & Development Manager Powders, Beverages and Nutrition
Fonterra Research & Development Centre
It’s already popular across a range of segments, but whey protein now dominates an even wider audience of mainstream consumers. Whey continues to grow across broader markets because its molecular behavior under high-heat treatment has been understood, and can be controlled, and this is enabling new opportunities for food manufacturers.