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Kid’s omega-3/probiotic supplement launched in Europe

17-Apr-2009

Related topics: Formulation

Israeli firm, Anlit Ltd, has launched a children’s probiotic and omega-3 supplement in European markets after notching success with the product in Israel.

The product is free from artificial flavours, colours and preservatives and employs encapsulation technology that allows the active ingredients to be incorporated without a taste tariff.

 

 

 

“Our challenge was to create a product with Omega 3 that kids would like to eat,” said Anlit vice president, Shai Karlinski.

 

 

 

The company said the product can help reduce the symptoms of Attention Deficit-Hyperactivity Disorder (ADHD), a condition that affects about seven per cent of all children.

 

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