A contract involving the supply of what could turn out to be thousands of Solomia Softice cream dispensing systems to Russia, has been won by the UK-basedOne-Shot Corporation.
The UK-based company says that the deal, which was struck at the IFE 2003 show,could involve the export of several thousand systems over the next 18months.
The sales team from One-Shot, part of the McGill TechnologyGroup based in West Malling, Kent, will soon visit their Russian distributorto finalise the programme in an effort to secure this potentially massive new market.
The Solomia Soft system consists of the One-Shot 'intelligent' container,which is pre-packed and sealed at the dairy, and a manual dispenser whichforces the ice cream through an extrusion hole.
The system also now enables dairies, food service operators and distributors to havetheir own branded product available in a large 250 ml portion size. To date thestandard 160 ml portion has proved successful for One-Shot,especially in Japan where there are currently some 20,000 dispensers,with sales said to be increasing at up to 25 per cent each year.