Arla gets gold at Anuga

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Related tags: Arla foods, Value added

Arla Foods has been awarded the Primax award for the third time
running after receiving forty-eight medals for high standards of
dairy products last week at the Anuga trade fair in Cologne.

Arla Foods​ has been awarded the Primax award for the third time running after receiving forty-eight medals for high standards of dairy products last week at the Anuga trade fair in Cologne.

"It's with great pride that we receive this award for the third year running. We see it as a recognition of our endeavours to produce added value, consumer-oriented products and, therefore, as proof that we're on the right track,"​ said Henrik Stigkær, executive director of Arla Foods Germany.

The independent German agricultural association, Deutsche Landswirtschaft-Gesellschaft (DLG) announced its annual awards at the world's largest food fair on Monday.

For dairy products of a particularly high quality, Arla Foods received a total of 22 gold and 24 silver medals winning the company the Primax award which goes to the supplier that achieves the highest aggregate score based on evaluations of flavour, appearance and packaging.

"The DLG medals are acknowledged by German consumers as quality stamps and we use them to great advantage in our German marketing activities. Our popular Buko range is, for instance, emblazoned with the medals,"​ said Stigkær.

Arla Foods is a global supplier of added value, milk-based ingredients for leading food producers throughout the world.

Related topics: Markets, Arla Foods

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