4. Stonyfield Farm Oikos-O Greek Yogurt
Given the current state of the world economy, it seems insensitive to speak of a Greek revolution, but Stonyfield Organic's OIKOS brand (the company itself was acquired by Danone in 2001) is integral to the Greek yogurt craze still sweeping America - with consumers attracted to a thicker texture and higher protein levels vis-a-vis standard yogurts. Brand equity score: 64.40.
