As the yogurt category and overall consumption continues to grow, Chobani is self-funding expansion initiatives.
A Chobani spokesperson told DairyReporter that the company has already added 100 jobs in the past six months, with more hiring planned. The new work will be completed in 2017.
The company says it will purchase and convert three production lines for Chobani "Flip" products – its fastest growing yogurt platform.
New production line
A new production line will be purchased, as well as a new bulk production line for foodservice opportunities to drive further growth in schools, hotels, airlines and restaurants.
New equipment is also being bought for new categories including Chobani Meze Dips and yogurt drinks.
The company also plans to launch products to new international markets, including Mexico and Puerto Rico in Q2 2016.
Expansions in NY
Chobani commissioned its second domestic manufacturing facility in Twin Falls, in 2013, making it the largest yogurt manufacturing facility in the world. The company had previously invested more than $450m to build the one-million-square-foot operation.
In addition to expansion plans in Twin Falls, the company is also exploring plans to expand its original plant in Central New York.
Chobani recently announced its expansion and investment beyond the yogurt aisle with two new products that build on the Mediterranean tradition of shared spreads with Chobani Meze Dips and portable protein with Drink Chobani beverage.
Chobani Meze Dips feature vegetables, herbs and spices blended with Greek yogurt.