Ben & Jerry’s Churray for Churros!

Ben & Jerry's new full-time flavor for the US market delivers on nostalgia and celebrates all the best components of a churro: crunchy buttery texture, cinnamon, and sugar. “The result is a perfect translation from the hot, fried cinnamon sprinkled baked good experience into a decadent ice cream,” says the company.

“It was years in the making and we're excited to finally have churro in the line-up. Those flavors resonate with a lot of people and bring back so many memories, especially for us at Ben & Jerry's,” explained Flavor Guru Natalia Butler.

“We interpreted the crunchy, sugary exterior of the churro into a swirl and buttery cinnamon ice cream for this flavor, while the cake-like interior texture of a churro is incorporated as soft, indulgent pieces throughout.”

Churray for Churros! Is sold across the US in pints at an MSRP of $5.99-6.49. The new full-time flavor is shipping to stores now and in participating scoop shops.

Image: Ben & Jerry's