Sales of drinkable yogurt have grown 62% in the past five years, reaching $893m in 2016, marking the second consecutive year of double-digit gains, according to recent Mintel research.
General Mills has proposed a global strategy, based on past successes in its other core product categories, to reinvigorate the yogurt category, which has an estimated $8bn value in the US alone.
US-based Greek yogurt company Chobani has expanded its operations into Mexico with the launch of two of its yogurt lines to 33 cities in the country in an effort to extend its market reach beyond the US.
A false advertising lawsuit alleging that Chobani’s labels are confusing and deceptive, paints American consumers as credulous fools unable to apply common sense when they go shopping, argues the yogurt maker in court documents urging the judge to toss...
In keeping with its mission-based foundation of “making better food for more people,” Chobani is now accepting applications for its new Food Incubator Program to help entrepreneurs and small food companies grow their businesses.
Chobani has launched its new product, Drink Chobani, and introduced flavor additions across four of its existing yogurt lines: Flip, Simply 100, Chobani kids, and Meze dips, all set to roll out across the US this month.
Following the launch of its Meze dip line this June, the company’s first departure from the dairy aisle, Chobani will offer a four-night stay in an “edible” living space in a New York City townhouse as part of a sweepstakes promotion.
US supplier of kefir cultured dairy products Lifeway Foods is expanding with probiotics supplements, and hopes to take over from the Greek yogurt sector, investors heard at the first quarter earnings conference call.
Chobani Founder and CEO Hamdi Ulukaya rewarded 2,000 Chobani employees with 10% of the company’s shares, he announced in person at one of Chobani’s factories in New Berlin, New York.
Chobani Greek Yogurt has introduced a line of three limited edition yogurt flavors, inspired by the upcoming 2016 Summer Olympic and Paralympics Games in Rio de Janiero.
Iowa-based Country View Dairy is in talks to co-pack for another yogurt manufacturer in the near future to increase its own yogurt production, according to the company’s director of marketing and sales, Bob Howard.
Western Europeans are numero uno when it comes to per-capita protein consumption; bread is surprisingly the most popular protein medium; and protein has well and truly invaded the healthy snacking category.
A new report by Future Market Insights (FMI), Yoghurt Market: Global Industry Analysis and Opportunity Assessment 2015 – 2025 is being published in May 2016.
