Vitamin E for 'designer' waters

- Last updated on GMT

Related tags: Nutrition

ADM Natural Health and Nutrition is launching a new vitamin E for
use in clear beverages onto the European market.

ADM Natural Health and Nutrition is launching a new vitamin E for use in clear beverages onto the European market.

230 Clear, to be presented at the Vitafoods show in May, has been designed to respond to the growing trend for vitamin-enriched beverages including 'designer waters'. The product is a water-soluble form of natural-source vitamin E and can be easily added to transparent beverages without compromising the clarity, according to ADM.

The company suggests the product can be used in fruit or vegetable juices, juice concentrates, nutritional or sport beverages. The high stability of vitamin E 230 Clear also enables its use for food fortification and in personal care applications.

Vitamin E is an essential nutrient associated with a number of health benefits including heart health maintenance.

ADM markets a range of natural-source vitamin E products, including mixed tocopherols, d-alpha-tocopherol, d-alpha-tocopheryl acetate and d-alpha-tocopheryl succinate. The company will also be presenting its Novasoy soya isoflavones range, used in dietary supplements marketed for reduction of menopausal symptoms, and heart and bone health.

ADM​ Natural Health and Nutrition is part of the US agricultural processor Archer Daniels Midland Company (ADM), one of the world's largest processors of soya beans, corn, wheat and cocoa.

Vitafoods​ takes place from 13-15 May at the Palexpo Centre in Geneva, Switzerland.

Related topics: Ingredients

Related products

show more

Know your Ethnic Dairy Opportunities

Know your Ethnic Dairy Opportunities

DuPont Nutrition & Biosciences | 05-Dec-2018 | Technical / White Paper

Global consumers often look for something new from the yogurt category and products with a good story. In Western markets, this demand is driving a trend...

Accelerate your supply chain as pressures intensify

Accelerate your supply chain as pressures intensify

William Reed | 19-Sep-2018 | Technical / White Paper

Food, Drink and Non-Food manufacturers are under pressure. Range reviews, massive retail mergers, the backlash against plastic packaging and the ongoing...

Related suppliers

Follow us

Products

View more

Webinars