AsureQuality, PwC team up with Mengniu, COFCO for dairy food safety project

Related tags Food safety China Agriculture

AsureQuality, PwC team up with Mengniu for dairy food safety project
New Zealand-based food safety solutions provider, AsureQuality, and PricewaterhouseCooper (PwC) have teamed up with Chinese dairy giant, Mengniu, and the COFCO Corporation to develop a dairy-related food safety and farm assurance project.

Through the agreement, the collaborators will explore the development of a China New Zealand agribusiness service, and the establishment of a Food Safety Centre of Excellence in China.

Commenting on the agreement, AsureQuality CEO, Bruce Hassall, said that the partnership should provide the Chinese dairy industry with “world class”​ food safety skills.

“This agreement acknowledges the expertise held by AsureQuality, and the benefits that formal collaboration offers for us, and potentially the wider New Zealand agribusiness sector, in the Chinese market,”​ said Hassall.

“We believe this partnership agreement will enable New Zealand’s world-class food safety models, agricultural systems and skill sets to be provide on a commercial basis in China.”

Related topics Regulation & Safety

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