Tesco partners with Yeo Valley to create yogurt from ‘imperfect’ apples

By Jim Cornall contact

- Last updated on GMT

A new Yeo Valley yogurt available at Tesco in the UK is being produced with visually imperfect apples.
A new Yeo Valley yogurt available at Tesco in the UK is being produced with visually imperfect apples.

Related tags: Yeo valley, Fruit

UK retailer Tesco and organic dairy Yeo Valley have joined forces to create a new yogurt variety to help tackle food waste and support food redistribution charity, FareShare.

The new Apple and Custard Left-Yeovers yogurt sees the companies partnering with Adam Wakeley, the UK’s largest organic fruit grower.

The yogurt uses visually imperfect apples, to create the new seasonal flavor.

The Left-Yeovers range helps prevent food waste by using surplus fruit, and raises money for Fareshare, with 10p ($0.12) from every pot sold donated to the charity.

Reducing food waste

It  is hoped up to £7,000 ($8,600) will be raised to help with the redistribution of fresh, quality, surplus food to charities and community groups across the UK, which is then transformed into nutritious meals for vulnerable people.

Previous Left-Yeovers flavors, including Strawberry & Fig, Plum & Custard and Banoffee, have raised £20,000 ($24,665) for FareShare to date.

Four years ago, Tesco pledged to help reduce food waste across the food chain, and has set a target of ensuring no food safe for human consumption goes to waste from its UK operations by the end of 2017.

The new collaboration between Tesco, Yeo Valley and Adam Wakeley builds on a similar initiative Tesco developed with its ready meals and potato producers, which turns misshapen potatoes that would otherwise have gone to waste, into mashed potato for ready meals.

Left-Yeovers is available only at Tesco for £1.50 ($1.85).

Tesco and Yeo Valley will each donate 5p ($0.06) from every pot that is sold to FareShare.

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