Chickpea protein dairy alternative beverages set to launch

By Jim Cornall contact

- Last updated on GMT

Wyler Farms will be launching the products in Israel. Pic: Innovopro
Wyler Farms will be launching the products in Israel. Pic: Innovopro

Related tags: chickpea protein, Dairy alternatives

Israeli tofu company Wyler Farms and foodtech startup Innovopro have partnered for the launch of non-dairy products in the Israeli market.

Innovopro’s CP-Pro 70 chickpea protein concentrate is part of a new dairy-alternative beverage product line to be launched by Wyler Farms in Israel.

Wyler Farms said that according to a recent Market Watch publication, the world plant-based beverage market is set to reach $38bn by 2024, growing at a CAGR of more than 14% during 2018-2024.

Innovopro CEO, Taly Nechushtan, said, "Innovopro’s chickpea protein enables a sustainable supply chain, starting from the raw material itself, through the chickpea protein production that has a lower environmental impact than other utilization methods, to its use as the base ingredient for clean-label food products with shorter and healthier ingredient lists, for the health of the global market​.

“Innovopro’s CP-Pro 70 is a functional plant- based protein and together with its unique neutral taste it's the perfect emulsification agent as well for the non-dairy industry​.”

Gilad Tzory, CEO of Wyler Farms, said, “The cooperation between Innovopro and Wyler Farms is the perfect alliance to offer consumers with non-dairy alternatives​.

“It will allow us to launch a unique non-dairy milk alternative for the Israeli market in order to meet the increasing demand for delicious and nutritious non-dairy products. CP-Pro 70 chickpea protein, with its high functionality and clean-label properties, has enabled us to successfully develop groundbreaking products. These are the first products of their kind in the Israeli market, and more new and exciting product launches are expected in the coming months."


Post your comment

We will not publish your email address on the website

These comments have not been moderated. You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment. Any comment that violates these terms may be removed in its entirety as we do not edit comments. If you wish to complain about a comment please use the "REPORT ABUSE" button or contact the editors.

Follow us


View more