Chobani donating all profits from new PB&J yogurt to Feeding America

By Jim Cornall contact

- Last updated on GMT

Chobani Greek Yogurt PB&J is available nationwide from July through September. Pic: Chobani
Chobani Greek Yogurt PB&J is available nationwide from July through September. Pic: Chobani

Related tags: Chobani, Yogurt, Yoghurt, Greek yogurt, Peanut butter, coronavirus, COVID-19

US Greek yogurt maker Chobani announced today it is donating all profits from a new limited edition charity flavor to Feeding America, a nationwide network of food banks that provides food to people in need.

Sold at retailers nationwide from July through September, Chobani Greek Yogurt PB&J (peanut butter and jelly) builds on the company’s support of local food banks.

Since the COVID-19 crisis started, Chobani has donated and delivered nearly 6.5m products to US food banks, hospital frontline workers, homeless shelters and others.

“Since Chobani’s earliest days, we’ve had a close relationship with food banks. They are beacons of hope and humanity and they need our help more than ever given their communities need them more than ever,”​ said Peter McGuinness, president of Chobani.

“Our new Food Bank Batch is another way we can work together to support local food banks and our friends at Feeding America.”

Feeding America has estimated that an additional 17.1m Americans could face hunger this year due to the pandemic. Child hunger could reach an all-time high in 2020, increasing from 11.2m to 18m, the non-profit organization estimated.

“Food banks are on the ground addressing the increased need for food assistance in their communities. We are grateful for Chobani’s commitment to fighting hunger during this unprecedented time. Their generous support helps to provide more meals to children and families in need,”​ said Casey Marsh, chief development officer at Feeding America.

Food Bank Batch is the latest addition to the company’s Chobani Pantry initiative, which was designed to support local food banks. Further actions included the deployment of rapid response vehicles filled with food and drinks to hospital systems and food banks in more rural areas in the US, the conversion of Chobani’s New York City café into a temporary food pantry, and participation in New York State’s $25m Nourish New York program, which reroutes surplus agriculture products to the populations that need them most in the state. Chobani is also participating in a similar dairy purchasing program in Idaho and Utah.

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