Minerva Dairy expanding into more locations

By Jim Cornall contact

- Last updated on GMT

Minerva's butter will now be available in more Whole Foods locations.
Minerva's butter will now be available in more Whole Foods locations.

Related tags: Butter, Whole foods

Minerva Dairy products will now be available in more Whole Foods locations.

The company’s range will be available from July 15 in nearly 100 Whole Foods Market locations spread across the country’s South and mid-Atlantic regions.

While some Minerva Dairy products already are sold in Whole Foods Market stores in the mid-Atlantic region, the retailer will add additional Minerva Dairy products to its shelves in these locations in August.

“We’ve focused recently on expanding availability of our products, particularly in the Southeast,”​ said Venae Watts, who with her brother, Adam Mueller, represents the fifth generation of Minerva ownership.

“With this expansion into other Whole Foods Market stores, we’ll be reaching many more consumers who are interested not only in their food’s ingredients, but also in how that food is made and who makes it.

“We’re obviously eager for all those home chefs to discover our brand of flavorsome, slow-churned butter. We believe once they try it, they’ll be taken straight back to their grandmother’s kitchen and fall in love all over again with the flavors they grew up with.”

Minerva Dairy’s 85% butterfat, slow-churned butter products are GMO-free, antibiotic-free, gluten-free, and free of the synthetic hormone rBST. They are either packaged in 8-ounce cartons (containing two 4-ounce sticks) or wrap enclosed in 1- or 2-pound hand rolls.

Related topics: Manufacturers, Butters & Spreads


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