Available in two varieties, Original and Cinnamon Swirl, these flavors follow a successful online-only launch of shelf-stable oat Original and French Vanilla, and are part of a rapidly increasing number of oat-based alternative dairy products.
The new oat creamers available in combidome, the carton bottle from SIG, will hit shelves in the coming months at the three largest natural retailers: Sprouts, Whole Foods, and Fresh Thyme.
“We knew that oat as a base ingredient would be a great complement to our nut-based creamers, with its neutral taste and incredible frothability. It has grown even faster than we anticipated,” nutpods founder and CEO Madeline Haydon said.
“While retailers have slowed resets due to Covid-19, they are still excited about the growth and potential of oat creamers.”
In the past four weeks, oat has become the number two driver of dollar growth in the category. The grain continues to win American consumers with its low environmental impact compared to other non-dairy alternatives, but most notably, the company said, its effective ability to mimic dairy.
Original and Cinnamon Swirl Oat Creamers are nutpods’ first appearance in a new carton pack, the 16 oz combidome carton bottle from SIG. Consumers will also start to see the company’s core line of refrigerated almond coconut blend creamers, in Original, French Vanilla, Hazelnut, and Caramel, in combidome cartons starting in July.
The combidome carton bottles are recyclable and carry the FSC (Forest Stewardship Council) label, confirming wood from FSC-certified, responsibly managed forests and other controlled sources is used for the manufacture of the unprocessed cardboard.