Norseland will become One Planet Pizza’s official supplier of cheese alternatives, because it said Norseland’s Applewood Vegan melts and pulls like traditional cheese, while providing a creamy, cheesy taste.
With the global vegan cheese market worth $2.5bn, and more than 76% of UK consumers happy to try vegan pizza, the plant-based sector is booming. One Planet Pizza said it believes the partnership with Norseland is a step toward inspiring larger, traditional businesses to invest into the plant-based market, encouraging conversations about the future of food.
Lisa Harrison, senior brand manager at Norseland, said, “We are delighted to be working with One planet Pizza in this collaboration.”
One Planet Pizza, which has listings with Ocado as well as its own direct to consumer offering, One Planet Pizza Direct, also recently announced a second funding round, in which it raised £360,000 ($493,000), enabling it to increase production capacity.
Father and son co-founders of One Planet Pizza, Mike and Joe Hill, said they believe the future of food is, and has to be, plant-based.
Joe Hill said, “By partnering with dairy giant Norseland, the creators of Applewood Vegan, we hope to entice more meat-reducers, vegetarians and meat-free Monday advocates to make a switch to a plant-based diet, using the power of epic tasting plant-based pizza. We’re here to show you just how tasty and flavorsome plant-based eating can be, and it all begins with a slice of pizza.”
Starting this month, consumers will find Applewood Vegan on every recipe in the One Planet Pizza range.