Taste for the exotic drives ice cream strategy
Sensitivity to changing regional tastes, exotic flavour mixes, labelling and packaging will determine how successful processors are in attacking Western Europe's stagnant ice cream market.
Archives for August 10, 2005
Five-a-day message boosting UK food makers
More than 700 food brands in the UK are using the government's '5-a-day' logo on packaging or marketing material to promote the health benefits of their fruit or vegetable-based products.
Rice genome map could spell bigger crops
A group of international scientists has sequenced the complete rice genome, something that could be used to improve the quality and size of crops. The discovery may also be developed to apply to wheat and barley.