
Are consumers really asking AI what snacks to eat?
From protein targets to dietary restrictions, shoppers can now describe what they need and get a shortlist of snacks in return but the effect on sales is still unclear
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From protein targets to dietary restrictions, shoppers can now describe what they need and get a shortlist of snacks in return but the effect on sales is still unclear

New EU-funded research reveals how vague claims, hidden sponsorships and emotive content can mislead consumers – and where producers risk crossing the line

The dye deadlines are closing in, but the alternatives aren’t ready

A strengthening El Niño is expected to drive the next wave of food inflation, leaving manufacturers with a narrowing window to protect margins before higher costs work their way through global supply chains

This summer’s frozen launches are answering an industry-wide call for convenience that doesn’t compromise on quality

New survey data suggests Americans are exhausted by wellness culture – and the refrigerated aisle’s latest launches are betting on flavour over optimisation

America’s obesity rate is falling as GLP-1 use reaches record highs, with similar trends emerging elsewhere and raising fresh questions about the future of food demand

The regulatory landscape surrounding ultra-processed foods is changing rapidly. Here’s what has already happened, what’s coming next and why manufacturers should be paying attention

From stolen chocolate to monochrome packaging, some of the food industry’s most effective marketing campaigns have grown out of operational problems rather than creative briefs

The Ingredion-Tate & Lyle deal signals a shift in the ingredients industry, where technical expertise is becoming as valuable as the ingredients themselves