Darigold’s Belle Creamers

Seattle-based Darigold, Inc. has launched Belle, a brand of dairy-based coffee creamers made with real cream. Betting on the clean-label trend, the company’s new range is made with five ingredients and excludes oils or fillers while also catering to consumers with lactose intolerance.

Available in four flavors - Vanilla, Sweet Cream, Hazelnut Latte, and Caramel - Belle Creamers are made to compete with other premium coffee creamers, which typically have 10 or more ingredients, said the company.

Sam Cohen, head of marketing at Darigold, said there is a gap in the market for a product that uses real cream, rather than vegetable-based alternatives. “Looking at the leading brands of coffee creamer today, it's a bit of a misnomer to call them 'creamers' since they are not made with real cream," he explained. "Like margarine, most common coffee creamers today are made with vegetable oils, not real cream, and tend to have as many as 10 or more ingredients. Belle Creamers are made with just five simple ingredients, including real cream and natural flavors, making them actual coffee cream rather than coffee oilers.”

Belle Creamers are now available at grocery stores and other food markets across the US Northwest.

Image: Darigold, Inc.