Halo Top launching new plant-based products

By Jim Cornall contact

- Last updated on GMT

The company has reformulated its non-dairy flavors. Pic: Halo Top
The company has reformulated its non-dairy flavors. Pic: Halo Top

Related tags: Ice cream, plant-based, Halo Top

Halo Top is introducing a new and improved dairy-free recipe for the ice cream maker's non-dairy flavors.

The new recipe – with lower calories than traditional ice cream – will be in all seven existing dairy-free flavors: Birthday Cake, Candy Bar, Chocolate, Chocolate Almond Crunch, Chocolate Chip Cookie Dough, Peanut Butter Cup, and Sea Salt Caramel.

Halo Top's Dairy-Free series (SRP: $5.49/pint) starts with a coconut milk base and now contains fava bean protein, which the company said provides a soft texture and creamy taste.

"As a leader in the better-for-you category, Halo Top is always looking for new ways to innovate and bring forward quality products our consumers will love,"​ said Shilpa Gadhok, senior brand manager, Halo Top.

"With our Dairy-Free line, we replaced brown rice protein with fava bean protein for a creamier texture that's packed with flavor. Plant-based demand is higher than ever, and we want to provide our fans with an offering they feel great about eating — so they don't have to choose between pursuing a plant-based lifestyle and enjoying dessert."

Each Vegan Action-certified pint contains 280-360 calories and 10-20 grams of protein per serving.

The new dairy-Free pints start rolling out in September with Birthday Cake, Peanut Butter Cup, and Chocolate Chip Cookie Dough flavors. The rest of the revamped dairy-free line (Candy Bar, Chocolate, Chocolate Almond Crunch, and Sea Salt Caramel) will be on shelves in October.

Related topics: Manufacturers, Ice Cream


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