This means the pack is made from 80% raw materials that come from plants, with wood and sugar cane as parent materials.
Compared with its previous packaging, it claims the Chocomel pack yields a CO2 saving of 17%, based on findings from the Swedish environmental research institute IVL.
A spokesman for FrieslandCampina said the packaging is now available in stores across the Netherlands and in addition to the cardboard, produced from wood that is 100% sourced from FSC-certified forests, the plastic cap and the outer plastic layer of the yellow-colored suit are now made from plants.
“By crossing the 80% limit FrieslandCampina reaches the threshold for the highest possible, 4-star certificate, ‘Ok Biobased’,” the company said in a statement.
“This is issued by the worldwide accredited inspection and certification organization Vinçotte.
“FrieslandCampina is working on an efficient and sustainable production chain. In line with Sustainable Development Goal 12 of the United Nations, ‘Sustainable consumption and production’ (SDG 12), we aim to use only agricultural raw materials and paper packaging in 2020, from fully sustainably managed sources.”