Arla releases whey protein and electrolytes solution
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The new Rehydrate and Restore concept demonstrates how brands can meet both needs without sacrificing on taste, says the company. The RTD beverage solution features Lacprodan SP-9213, a whey protein isolate that retains its functionality when combined with electrolytes.
Packing 25g of whey protein into a convenient 500ml bottle, the solution allows on-pack claims such as high-protein, as well as “contains electrolytes”, low sugar and low lactose. It is also optimized for a range of different flavors.
Mathias Toft Vangsoe, sales development manager in the Health & Performance Nutrition division, commented: “The high-protein and hydration trends are two of the most important drivers in sports nutrition right now – as demonstrated by the popularity of functional waters. This inspirational new concept shows how brands can help consumers simultaneously rehydrate and recover with beverages that contain both electrolytes and high-quality protein. This is a combination that many of our customers have asked us for, and we’re delighted to help them meet two of the biggest needs in the sports nutrition space.”