Country music singer Kellie Pickler kicked off the race and met with fans at the finish line.

Silk pushed ‘healthy progress’ on the Grammy’s red carpet

By Beth Newhart

Ahead of last weekend’s Grammy Awards in Los Angeles, Danone North America and Silk facilitated a 7K ‘fun run’ using a four mile-long red carpet. The dairy alternative’s new ‘Progress is Perfection’ campaign encourages non-dairy swaps and setting ‘wellness...

Moo Money points can be earned now through April 28 and dairy alternatives are not eligible.

California residents can now earn rewards for buying milk

By Beth Newhart

The California Milk Processor Board (CMPB) has announced a new loyalty program that will allow California residents to accrue rewards from buying fluid milk products. ‘Moo Money’ will run through April.

Coca-Cola's milk splash miss: Pin-up posters were great!


Coca-Cola's milk splash miss: Pin-up posters were great!


Coca-Cola milk brand Fairlife has come under fire for its 'sexist' Milky Pin-Ups advertising campaign. Are the posters offensive? Or necessary to distance Fairlife from ordinary milk?

Cheese was given a reprieve following a recommendation from the Irish Department of Health (Photo copyright: ShardsOfBlue)

Cheese products given Irish advertising ban reprieve

By Mark Astley

Cheese has been exempted from a Broadcasting Authority of Ireland (BAI) ban on the television and radio advertisement of food and drink high in fat, salt or sugar (HFFS) before the 9pm watershed.

ASA OKs Yoplait kid's yogurt ‘suck their guts out’ ad

ASA OKs Yoplait kid's yogurt ‘suck their guts out’ ad

By Mark Astley

A TV advert for Yoplait Frubes children’s yogurts, which ended with the slogan, “rip their heads off and suck their guts out”, has been cleared by the UK Advertising Standards Authority (ASA) after several members of the public challenged its appropriateness.


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