Retail & Shopper Insights

What’s new from the Winter Fancy Food Show?

What’s new from the Winter Fancy Food Show?

By Beth Newhart

The Specialty Food Association’s (SFA) Winter Fancy Food Show (WFFS) commenced in San Francisco last week. Dairy and non-dairy alternative products from the specialty sector exhibited for the first time in 2020.

The US coffee creamer category is expected to grow to $7.5bn by 2024.

Fairlife debuts dairy creamers line

By Beth Newhart

On the heels of a disastrous 2019 for the ultra-filtered milk brand, fairlife is kicking off 2020 with a new category launch. Four coffee creamers will add to its beverage portfolio.

“DHA Omega-3 helps support brain health for people of all ages and represents a simple way that consumers can make a healthy choice.

‘Veganuary’ drives plant-based dairy-alternative launches

By Beth Newhart

Eating healthier is a common New Year's resolution that brands like to capitalize on every year. New plant-based dairy alternatives are kicking off 2020, trying to tap into the oat, almond and coconut-based craze that’s challenging the dairy industry.

Siggi’s enters kids yogurt market

By Beth Newhart

Siggi’s Icelandic-style yogurt is low in sugar, which the company is now bringing into the kids yogurt category, with pouches rolling out across the US.

General Mills is looking to improve the performance of its US yogurt business and is focused on driving the simply better segment of the yogurt category.

Oui by Yoplait enters non-dairy category

By Beth Newhart

Coconut-based yogurt alternatives are coming in 2020 from French-style yogurt Oui by Yoplait. The US dairy brand was also recognized as one of Nielsen’s 2019 Breakthrough Innovation winners.

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