Below Average Yogurt Brands - Danimals, Dannon Activia, Dannon DanActive, Go-Gurt, Trix
As well as ranking the top five most popular yogurt brands, the results of the Harris Poll EquiTrends study also indicated which yogurt brands aren't as popular with US consumers at the moment.
Dannon's Activia, Danimals, and DanActive yogurt brands, and Yoplait's Go-Gurt and Trix children's yogurt brands ranked "below category average" in the study.