Consensus was real innovation was difficult to perceive with the naked eye at Vitafoods Europe this year. But that doesn’t mean it didn’t exist, says Healthy Marketing Team president and expert consultant, Peter Wennstrom, in this guest article.
Understanding consumer expectations and respecting these, combined with a boldness to draw inspiration from new areas is the perfect mix for successful innovation, say experts.
More than a third of new products launched in the US yogurt market in the year to September 2013 featured protein claims, according to new data from Innova Market Insights.
In 2007 Greek yogurt accounted for just 1% of US yogurt sales. Six years later, the product now commands more than a third of the sector. This led Innova Market Insights, while exhibiting at FiE 2013 in Frankfurt, to pose the question: What's the...
Nestlé and Unilever have rubbished allegations that they violated Brazilian competition law by preventing the exposure of rival ice cream products at retail level.
Finnish ag-ingredients-branded foods player Raisio has turned in its best ever quarter and said a focus on emerging markets is driving ongoing sales growth in the sluggish plant stanol, cholesterol reduction category.
There’s a marketing experiment going on in the yoghurt aisle. Two yoghurt brands recently have positioned themselves as ‘yoghurt for men’. Is ordinary yoghurt really so girly?
The Australian infant nutrition sector has modified its marketing practices to minimize the sales and profit impact of the World Health Organisation (WHO) International Code of Marketing of Breast-milk Substitutes, an Australian advertising study has...
A new interactive graphical database offering market insights for food and beverage ingredients will help manufacturers and suppliers identify new trends and grow their business, according to RTS.
Pictures are much more powerful than words when it comes to health claim marketing according to Dutch researchers who have completed a study of Dutch dairy Campina’s weight control yoghurt, Optimel Control.
Irish food and ingredients giant Kerry Group has reported a 10.8% increase in operating profit for the year of 2012 on the back of strong growth driven by its ingredients and flavours arm.
Arla Ingman – Arla Foods’ Finnish business – seriously considered abandoning the country’s fresh milk market over the “unfair and illegal” pricing policy practiced by industry rival Valio.
General Mills has agreed to pay $8.5m to settle a lawsuit that alleged it launched a national marketing campaign for its Yoplait YoPlus probiotic yogurt products in the US based on misleading digestive health claims.
General Mills has been making up lost ground in the fast-growing US Greek yogurt market, increasing its market share to 9% compared with less than 6% in early summer.
Yakult has announced that it intends to completely dismantle its Argentinian business, citing the problems encountered establishing a “sufficient business foundation” in the country.
Danone must cut the prices of its branded dairy products significantly in parts of Europe to compete with lower-price private label brands, French banking giant Societe Generale has claimed.
Cathedral City cheddar cheese brand has been valued at £250m – a first for any UK brand in the pre-packed cheese category, owner Dairy Crest has claimed.
Ice cream prices have risen by more than a quarter over the past five years and sales volumes have declined, but most Europeans still consider ice cream an affordable treat, according to new research from Mintel.
Sales of ice cream and frozen desserts in the United States were worth $25.1bn last year, according to a new report from Packaged Facts – representing a 2.4% rise over 2010, following two years of flat sales.
FoodProductionDaily.com caught up with Dr Ian Davidson of ExxonMobil at Anuga FoodTec in Cologne last week to talk about new energy saving claims the company is making for its range of food-grade lubricants.
UK organic dairy processor Yeo Valley insists it will remain consistent to its values as a “fun, family and sustainably run” farm that preserves its organic focus as it grows, despite Soil Association figures showing that overall organic category sales...
In this month’s Career Insider, we get a taste of beverage development at a leading dairy ingredients company. It’s more than just a creative “fuzzy front end”…
Arla Ingman and other producers have filed a complaint with Finland’s competition authority regarding market leader Valio, alleging the firm has abused its position to maintain a liquid milk market monopoly, a claim the latter denies.
Higher cheese prices and profits from property sales helped Dairy Crest to a strong financial performance for the period ending September 30, according to city analysts.
The Australian Competition and Consumer Commission (ACCC) has announced that it does not believe that supermarket operator Coles broke any competition rules when it dropped the price of it’s house brand milk to AU$1 a litre
Retail price wars in supermarkets contributed to the liquid milk pricing gap between commodity prices and farmgate prices in 2010/11, according to DairyCo.
The European Commission has adopted a new policy package on food quality standards that aims to reinforce the PDO-PGI scheme, streamline marketing standards, and provides guidelines on use of voluntary labelling schemes.
A new stretchable paper may signal the beginning of the end for thermoform plastic trays, Billerud told FoodProductionDaily.com at the Emballage show in Paris last week.
The boss of one of the UK’s biggest milk supply groups has slammed cost-cutting by discount stores that he claims has taken £252m out of the supply chain.
Sales of ice cream and related frozen desserts in the US are up on last year as discounts and deals hold off the effects of recession, according to Packaged Facts.
Swiss dairy processor Emmi is expanding its cheese business, buying stakes in packaging specialist Diprola in France and Venchiaredo, an Italian fresh cheese and mozzarella maker.
Danone has killed the Essensis beauty yoghurt worldwide blaming lower consumer spending but the dairy giant remains convinced of beauty food potential.
McNeil Nutritionals has launched a Benecol smoothie in the UK and Ireland in a bid to reach a younger audience with a product it will market on dual benefits – plant stanol-derived cholesterol-lowering and its fruit content.
UK supermarket Tesco says it has seen sales of its premium, organic and fair-trade products return to growth this year, as special offers on top notch goods convince shoppers that they are good value for money.
The term cosmeceutical has always been controversial, but the blurring boundaries between the worlds of nutrition and cosmetics are highlighting divisions that neither industry can ignore.
This year’s Food Ingredients Europe (FiE) trade show in Frankfurt, Germany, will focus on key trends such as fat, sugar and salt reduction, global sourcing, and satiety.
The UK arm of German dairy giant Muller has canned its '1 a Day' healthy yoghurt line after only 12 months, citing retailer disappointment with sales levels and downward pressure on its premiums as fundamental reasons.
Israeli phospholipids specialist Enzymotec has debuted a modified
krill oil it will sell at a "significantly lower price" to its
existing high-grade version.
A new one-step-opening cap for both dairy and beverage cartons can
offer greater convenience benefits for processors and consumers
alike, according to the manufacturer.
